Kemi Ifill · International growth marketing
Marketing Leader. Full funnel. Commercially accountable.
Senior, hands-on marketing leadership that connects customer demand, media, digital experience and commercial outcomes. I set the direction, get close to the work, and make the next investment decision clearer.
to outcome
Strategy with its sleeves rolled up.
From the first spark of demand to a completed booking, I connect the choices that move customers forward: where to invest, what to say, how the experience converts, and what the evidence says to do next.
Commercial outcomes, built through connected work.
AI Max case study
+113% conversion value · +123% conversions.
Explore the work02Website & AI
A digital experience that lifted engagement 32%.
Explore the work03Campaigns
$11m incremental revenue across seven EU markets.
Explore the work04Operations
A shared operating system for 20 markets.
Explore the work05Measurement
Evidence that influenced $17m in decisions.
Explore the work06Partnerships
$125m revenue from strategic programmes.
Explore the work07Social
A clear route from attention to action.
Explore the workOne customer journey. One commercial plan.
I bring brand and performance into the same operating conversation: what creates demand, what captures it, where conversion breaks, and how the result shows up in revenue.
Clear priorities. Strong partners. Better decisions.
I lead through direct teams, agencies and cross-functional groups. People know the goal, the measure, the owner and the point at which we scale, change course or stop.
Next conversation
Let’s talk about the growth problem you need to solve.
Strategy, execution and commercial accountability — in the same conversation.